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Viestintä- ja markkinointipalvelut 2025 (00697)

Hansel Oy·Helsinki, Finland·EUR 300M·Deadline Sep 15, 2033 · 2643 days left·Restricted·Services·DPS
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High valueStructured notice only
75/100

Opportunity Score

PromisingHigh complexity
ServicesDPSOpen
Why this score?

Opportunity

75 / 100

Complexity

70 / 100

Risk factors

Intense competition expected due to broad scope and high value

No minimum spend; revenue depends on winning call-offs

Restricted procedure — pre-qualification required

Deep Portfolio Analysis

Deep Company Fit Analysis

Uses:

  • Description
  • Industries & Services
  • Capabilities
  • Market & Experience
  • Certifications

Overview

Strong opportunity

Key Facts

  • EUR 300M estimated value
  • Dynamic Purchasing System (DPS)
  • Services contract
  • 1 lot
  • Duration until Sep 2033
  • Communication and marketing consulting
  • Communication planning and implementation
Show full summary

This is a Dynamic Purchasing System (DPS) for communication and marketing services established by Hansel Oy for its clients in Finland. The DPS covers a wide range of services including consulting, planning, production, digital marketing, media planning, training, and related software (max 30% of value). The estimated total maximum value is €300 million (excl. VAT) for the entire DPS duration from 2025 to 2033. Suppliers can apply throughout the DPS period, and subsequent call-offs will be conducted among accepted candidates. The DPS is open to SMEs and the procedure is restricted. Submission must be electronic in Finnish. Only the TED XML notice was analyzed; full procurement documents were not reviewed.

Risks

Intense competition expected due to broad scope and high value

No minimum spend; revenue depends on winning call-offs

Restricted procedure — pre-qualification required

Analysis may be incomplete

Only part of the procurement documentation was analyzed. Additional eligibility requirements, certificates, or submission documents may exist in the remaining tender documentation.

Key Requirements

Technical

  • Applications accepted throughout DPS validity until 2033-09-15

Administrative

  • Suppliers must submit an application to participate in the DPS
  • Electronic submission via Tarjouspalvelu portal

Requirements may be incomplete.

Award Criteria

Lot 1

DPS:n sisäisessä kilpailutuksessa käytettävät vertailuperusteet on kuvattu osallistumispyynnön liitteessä 2 "Dynaamisen hankintajärjestelmän toimintamalli"

Buyer

Name

Hansel Oy

Location

Helsinki, FIN

Identifier

0988084-1

Lots (1)

LOT-0000

Viestintä- ja markkinointipalvelut 2025 (00697)

The DPS covers communication and marketing services as expert work, including consulting, planning, production, digital marketing, media planning, training, and related software. Additional CPV codes cover IT services, advertising, and exhibition services. The DPS is for the whole of Finland.

ServicesDPSEU fundedElectronic submissionSME suitable

EUR 300M

Estimated value

Location

Finland

Duration

Aug 2025 - Sep 2033

Category

Advertising and marketing services

Selection criteria

Price

Deadline

Deadline Sep 15, 2033

Procurement Details

Publication date
19 Aug 2025
Notice type
Contract notice — standard
Languages
Finnish

Reference metadata

Notice subtype
16
Notice version
1
Legal basis
32014L0024

Reference IDs

Tender ID
543391-2025
Source notice ID
d5f7585f-e437-42fb-a896-ed55bb75825a

Documents (1)

Procurement document 1

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