Digital Media Buying
Original notice title
Greece – Advertising services – Digital Media Buying
Opportunity Score
Why this score?
Opportunity
65 / 100
Complexity
30 / 100
Risk factors
The selection criteria are referenced only to an external procurement document not analyzed. Bidders must obtain the fu...
All submissions must be in Greek, which may be a barrier for international bidders.
Submission deadline in 7 days
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications
Overview
Moderate opportunityKey Facts
- EUR 300k estimated value
- Services contract
- 1 lot
- Duration 12 MONTH
- Design of integrated digital marketing strategy and media planning
- Social media management (Facebook, Instagram, X, LinkedIn, YouTube)
Show full summary
This tender by the Hellenic Heritage Organization (ODAP) seeks digital media buying services for promoting its brand, website, and e-commerce platforms. The contract is for 12 months with an estimated value of EUR 300,000. Submission deadline is 2026-07-16 at 12:00 (Greek time), with electronic submission required in Greek language. Award criteria is best price-quality ratio. Only one lot identified.
Risks
The selection criteria are referenced only to an external procurement document not analyzed. Bidders must obtain the fu...
All submissions must be in Greek, which may be a barrier for international bidders.
Submission deadline in 7 days
Analysis may be incomplete
Only part of the procurement documentation was analyzed. Additional eligibility requirements, certificates, or submission documents may exist in the remaining tender documentation.
Key Requirements
Technical
- Open procedure
Administrative
- Electronic submission required via www.promitheus.gov.gr
- Tenders must be submitted in Greek (ELL)
Award Criteria
Lot 1
Buyer
Name
Οργανισμός Διαχείρισης και Ανάπτυξης Πολιτιστικών Πόρων (Ο.Δ.Α.Π.)
Location
Αθήνα, GRC
Website
Identifier
ΟΔΑΠ
Activity
Recreation, culture and religion
Lots (1)
LOT-0001
Digital Media Buying
Comprehensive digital marketing services including strategy, social media management, ad creation and management (Facebook, Instagram, X, LinkedIn, YouTube, Google Ads, programmatic advertising), and banner creation.
EUR 300k
Estimated value
Location
Duration
Category
Selection criteria
Deadline
Award details
Selection criteria
Value note
Show original TED data
Original TED description
Αντικείμενο της σύμβασης είναι η παροχή υπηρεσιών Digital Marketing για την προβολή του brand Hellenic Heritage του ΟΔΑΠ, της ιστοσελίδας του, των υπηρεσιών του tickets.hh.gr (πρώην hhticket) και hhstore, αλλά και του του εμπορικού brand του ΟΔΑΠ. Περιλαμβάνονται: ● Σχεδιασμός ολοκληρωμένης στρατηγικής digital marketing και media planning, η οποία θα αφορά στη δημιουργία στοχευμένου κοινού (target groups), διαμόρφωση πλαισίου επικοινωνίας της συνολικής ταυτότητας και παραγωγής περιεχομένου με βάση τους στόχους του ΟΔΑΠ και τα χαρακτηριστικά των επιμέρους αγορών-στόχων. ● Διαχείριση των Social Media (Facebook, Instagram, X, LinkedIn, You Tube) ● Δημιουργία διαφημιστικού λογαριασμού στα μέσα κοινωνικής δικτύωσης και Google Ads και programmatic advertising όπου απαιτείται ● Υλοποίηση και διαχείριση της διαφημιστικής καμπάνιας στα μέσα κοινωνικής δικτύωσης (Social Media Ads/Meta Ads), στην Google (Google Ads) και στην πλατφόρμα programmatic advertising. ● Δημιουργία εικαστικών (μπάνερ) για χρήση στα μέσα κοινωνικής δικτύωσης Google Ads και Programmatic- διαφημιστικά γραφικά ή εικόνες. ● Δημιουργία e-commerce flow & tracking set up όπου απαιτείται.
Procurement Details
- Publication date
- 09 cze 2026
- Notice type
- Contract notice — standard
- Languages
- Greek
Reference metadata
- Notice subtype
- 16
- Notice version
- 1
- Legal basis
- 32014L0024
Reference IDs
- Tender ID
- 398233-2026
Documents (1)
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Opportunity Score
Why this score?
Opportunity
65 / 100
Complexity
30 / 100
Risk factors
The selection criteria are referenced only to an external procurement document not analyzed. Bidders must obtain the fu...
All submissions must be in Greek, which may be a barrier for international bidders.
Submission deadline in 7 days
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications