Media Activities for 'Bezpieczni na etacie' Campaign 2026 via Internet

Państwowa Inspekcja Pracy Główny Inspektorat Pracy·Warszawa, Poland·PLN 630k·Expired · Aug 12, 2026·Open·Services

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Titre original de l'avis

Poland – Advertising campaign services – Przeprowadzenie działań medialnych w 2026 r. do kampanii informacyjno-edukacyjnej „Bezpieczni na etacie” za pośrednictwem Internetu

55/100

Score d'opportunité

Needs reviewMedium complexity

ServicesExpired

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Opportunité

55 / 100

Complexité

65 / 100

Facteurs de risque

The experience requirements are very specific: two campaigns with min. 150,000 PLN each, one using Meta Ads and one on...

The estimated value (630,000 PLN) is stated as the budget the buyer intends to allocate. The actual contract value may...

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Informations clés

Pouvoir adjudicateur: Państwowa Inspekcja Pracy Główny Inspektorat Pracy
Pays: Pologne
CPV: 79341400 - Advertising campaign services +1 autres
Date limite: Aug 12, 2026
Valeur estimée: PLN 630k

Aperçu

Moderate opportunity

Faits clés

PLN 630k estimated value
Services contract
1 lot
Duration 85 DAY
Planning and executing paid online advertising campaigns (including Meta Ads and YouTube) for the campaign 'Bezpieczni na etacie'.
Production of promotional video materials: at minimum, developing scripts, filming, and editing videos (max 180 seconds).

Afficher le résumé complet

This tender by the Polish National Labour Inspectorate seeks an advertising agency to conduct online media activities for an information-education campaign 'Bezpieczni na etacie' in 2026. The contract involves paid online advertising campaigns (including Meta Ads and YouTube) and production of promotional video materials. The buyer's budget is 630,000 PLN (including VAT). The procedure is open, with a single lot and a duration of 85 days. Award criteria are 20% price and 80% quality (60% for a concept video and 20% for extra clicks/views). Strict technical experience requirements are imposed: two prior online ad campaigns of at least 150,000 PLN each (including one with Meta Ads and one on YouTube) and production of at least 3 promotional videos (min. 15/30 seconds). Submission is electronic via the e-Zamówienia platform by 12 August 2026.

Risques

The experience requirements are very specific: two campaigns with min. 150,000 PLN each, one using Meta Ads and one on...

The estimated value (630,000 PLN) is stated as the budget the buyer intends to allocate. The actual contract value may...

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Seule une partie des documents de consultation a été analysée. Des exigences, certificats ou documents de soumission supplémentaires peuvent exister dans les documents restants.

Exigences clés

Technical

Experience: at least 2 prior online ad campaigns (paid) worth min. 150,000 PLN each, including one with Meta Ads and one on YouTube.
Experience: at least 1 prior service producing at least 3 promotional videos (max 180 sec), with at least 2 videos ≥15 sec and at least 1 ≥30 sec (the 30-sec video cannot be...
Bid bond (wadium) of 8,000 PLN required.

Critères d'attribution

Lot 1

Price (20 points): lowest price gets 20, others proportionally. — 20%Quality - Concept (60 points): based on a submitted 60-second video concept. — 60%Quality - Extra clicks/views (20 points): based on additional clicks/full views offered. — 20%

Acheteur

Nom

Państwowa Inspekcja Pracy Główny Inspektorat Pracy

Localisation

Warszawa, POL

[email protected]

Site web

www.pip.gov.pl/pl/

Identifiant

NIP: 5261026544

Activité

General public services

Lots (1)

LOT-0001