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Planning and implementation of sales promotion campaigns at POS and marketplaces at Frankfurt Airport

Fraport AG·Frankfurt am Main, Germany·Expired · Aug 05, 2026·Neg W Call·Services·Framework
Structured notice only
Original notice title

Germany – Promotional services – Planung und Umsetzung von Verkaufsförderungskampagnen am POS und in den Marktplätzen am Flughafen Frankfurt

50/100

Opportunity Score

Needs reviewMedium complexity
ServicesFrameworkExpired
Why this score?

Opportunity

50 / 100

Complexity

65 / 100

Risk factors

No estimated value or framework maximum provided; bidders cannot assess potential contract volume or profitability.

Mandatory use of proprietary AI Bietercockpit software; failure to install or use correctly could disqualify.

Deep Portfolio Analysis

Deep Company Fit Analysis

Uses:

  • Description
  • Industries & Services
  • Capabilities
  • Market & Experience
  • Certifications

Overview

Moderate opportunity

Key Facts

  • Framework procurement
  • Services contract
  • 1 lot
  • Duration until Jun 2029
  • Conception of various sales promotion campaigns
  • Production of campaign elements
Show full summary

Fraport AG seeks a service provider for planning and implementing sales promotion campaigns at point-of-sale and marketplaces at Frankfurt Airport. The tender is a single-lot framework agreement with a 2.5-year initial term and three one-year extension options. The procedure is a negotiated procedure with call for competition under the utilities directive (SektVO). The estimated value is not disclosed. Award is based on quality (60%) and price (40%). Key eligibility requirements include at least three references with a minimum net value of €170,000 each and an average annual turnover of at least €2,000,000 net. Submission is electronic via the AI Bietercockpit platform, and variants are not allowed. Procurement documents are available for download but were not analyzed in detail.

Risks

No estimated value or framework maximum provided; bidders cannot assess potential contract volume or profitability.

Mandatory use of proprietary AI Bietercockpit software; failure to install or use correctly could disqualify.

Analysis may be incomplete

Only part of the procurement documentation was analyzed. Additional eligibility requirements, certificates, or submission documents may exist in the remaining tender documentation.

Key Requirements

Technical

  • Minimum of 3 references with individual net value ≥ €170,000 each, covering specific performance criteria (5.1 to 5.8)

Eligibility

  • Average annual turnover of at least €2,000,000 net
  • Self-declaration of reliability covering exclusion grounds

Requirements may be incomplete.

Award Criteria

Lot 1

Quality criterion: weight 60%60%Price criterion: weight 40%40%

Buyer

Location

Frankfurt am Main, DEU

Buyer profile

Open profile

Identifier

04523335133

Activity

Airport-related activities

Lots (1)

LOT-0000

Planning and implementation of sales promotion campaigns at POS and marketplaces at Frankfurt Airport

The lot covers the conception, production, assembly, disassembly, storage, and maintenance/repair of promotional equipment for various campaigns at Frankfurt Airport's points-of-sale and marketplaces. Duration from 2027-01-01 to 2029-06-30, with up to three one-year extensions. The detailed scope is defined in the performance specification (Anlage 1).

ServicesFrameworkEU fundedElectronic submission

Location

Frankfurt am Main, Germany

Duration

Dec 2026 - Jun 2029

Category

Promotional services

Award Criteria

Best price-quality ratio

Deadline

Expired Aug 05, 2026

Procurement Details

Publication date
06 Jul 2026
Languages
German

Reference metadata

Legal basis
32014L0025

Reference IDs

Tender ID
466231-2026

Documents (2)

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