Performance Agency
Original notice title
Belgium – Business services: law, marketing, consulting, recruitment, printing and security – Performance Agency
Opportunity Score
Why this score?
Opportunity
50 / 100
Complexity
60 / 100
Risk factors
No estimated value or budget provided, making it difficult to assess financial attractiveness and resource commitment.
Tender published only in Dutch, limiting access to non-Dutch-speaking bidders.
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications
Overview
Moderate opportunityKey Facts
- Services contract
- 1 lot
- Duration until Sep 2030
- Online performance marketing support for central campaigns targeting prospective students and parents
- Support for other services and faculties via a service level agreement
Show full summary
This tender by Universiteit Antwerpen seeks a Performance Agency to support its Department Marketing and Communication in online performance marketing, focusing on campaigns for prospective students and their parents. The contract is for 4 years (2026-2030) with a negotiated procedure. The tender is published in Dutch. Estimated value is not disclosed. EU funding is indicated in structured data but XML states no EU funds (inconsistency).
Risks
No estimated value or budget provided, making it difficult to assess financial attractiveness and resource commitment.
Tender published only in Dutch, limiting access to non-Dutch-speaking bidders.
Analysis may be incomplete
Only part of the procurement documentation was analyzed. Additional eligibility requirements, certificates, or submission documents may exist in the remaining tender documentation.
Key Requirements
Technical
- Portfolio of 3-5 projects (max 2 years old) demonstrating expertise in creative asset evaluation, reporting, project management, proactive advice, budget management, SLA...
- Experience with large performance marketing consultancy for companies or official institutions
- Affinity with higher education or ability to quickly learn the sector strategically
Requirements may be incomplete.
Award Criteria
Lot 1
Buyer
Location
Antwerpen, BEL
Website
Identifier
BE0257216482
Activity
Education
Lots (1)
LOT-0001
Performance Agency
Appointment of an external partner to structurally support the Department Marketing and Communication in online performance marketing, focusing on central campaigns for prospective students (graduating secondary education in Flanders) and their parents. Additionally, the partner provides support for other services and faculties via a service level agreement, aiming for a uniform, efficient, and high-quality approach throughout the institution. The partner handles daily operational execution, strategic thinking, and proactively signals bottlenecks.
Location
Duration
Category
Award Criteria
Deadline
Award details
Prijs
Inhoudelijk voorstel
Plan van aanpak en onderhoud
Value note
Show original TED data
Original TED description
De opdracht betreft het aanstellen van een externe partner die het Departement Marketing en Communicatie structureel ondersteunt in online performance marketing, met focus op centrale campagnes voor studiekiezers (die afstuderen in het middelbaar onderwijs in Vlaanderen) en de ouders van deze studiekiezers. Daarnaast voorziet de partner ondersteuning voor andere diensten en faculteiten via een service level agreement, met als doel een uniforme, efficiënte en kwalitatieve aanpak binnen de hele instelling. De partner neemt de dagelijkse operationele uitvoering op zich, denkt strategisch mee en signaleert proactief knelpunten.
Procurement Details
- Publication date
- 23 Jun 2026
- Languages
- Dutch
Reference metadata
- Legal basis
- 32014L0024
Reference IDs
- Tender ID
- 429727-2026
Documents (2)
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Opportunity Score
Why this score?
Opportunity
50 / 100
Complexity
60 / 100
Risk factors
No estimated value or budget provided, making it difficult to assess financial attractiveness and resource commitment.
Tender published only in Dutch, limiting access to non-Dutch-speaking bidders.
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications