Advertising and marketing services
Original notice title
United Kingdom-Plymouth: Advertising and marketing services
Opportunity Score
Why this score?
Opportunity
70 / 100
Complexity
60 / 100
Risk factors
Selection criteria are not specified in the notice or structured data. Operators may face undisclosed requirements when...
The estimated total value of £13M is spread over 10 years; actual annual spend may be much lower. Additionally, Lot 2 h...
Restricted procedure — pre-qualification required
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications
Tender facts
- Contracting authority
- EN Procure Ltd
- Country
- United Kingdom
- CPV
- 22462000 - Advertising material +5 more
- Deadline
- Apr 02, 2029
- Estimated value
- GBP 13M (approx. EUR 15.2M)
Overview
Moderate opportunityKey Facts
- GBP 13M estimated value
- Services contract
- 2 lots
- Advertising and marketing services
- Student recruitment advertising campaigns
Show full summary
University of Plymouth is establishing a Dynamic Purchasing System (DPS) for advertising and marketing services. The DPS is divided into two lots: Lot 1 for student recruitment advertising (estimated value £10M) and Lot 2 for ad hoc advertising (estimated value £3M). The DPS will run for 10 years and is open to new entrants at any time upon meeting selection criteria. The procurement is conducted by EN Procure Ltd on behalf of the University of Plymouth and potentially other public bodies. The submission deadline is 2029-04-02 12:00, but as a DPS, operators can apply to join at any time.
Risks
Selection criteria are not specified in the notice or structured data. Operators may face undisclosed requirements when...
The estimated total value of £13M is spread over 10 years; actual annual spend may be much lower. Additionally, Lot 2 h...
Restricted procedure — pre-qualification required
No procurement documents available
Analysis may be incomplete
Only part of the procurement documentation was analyzed. Additional eligibility requirements, certificates, or submission documents may exist in the remaining tender documentation.
Key Requirements
Technical
- Dynamic Purchasing System (DPS) open for 10 years
- Two distinct lots: student recruitment and ad hoc advertising
- Operators can apply to join at any time upon meeting selection criteria
Award Criteria
Lot 1
Lot 2
Buyer
Lots (2)
1
Student Recruitment Advertising
Full-service marketing agency services for student recruitment campaigns, including campaign delivery, media planning & buying, insight and trend analysis.
EUR 15.2M
Estimated value
Category
Award Criteria
Award details
Most economically advantageous tender based on quality and price.
Additional CPV codes
Value note
2
Ad Hoc Advertising for Wider University
Ad hoc advertising requirements for the wider University, each under £50,000 GBP.
EUR 15.2M
Estimated value
Category
Award Criteria
Award details
Most economically advantageous tender based on quality and price.
Additional CPV codes
Value note
Procurement Details
- Publication date
- 04 Apr 2019
- Languages
- English
Reference metadata
- Legal basis
- 32014L0024
Reference IDs
- Tender ID
- 159894-2019
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Opportunity Score
Why this score?
Opportunity
70 / 100
Complexity
60 / 100
Risk factors
Selection criteria are not specified in the notice or structured data. Operators may face undisclosed requirements when...
The estimated total value of £13M is spread over 10 years; actual annual spend may be much lower. Additionally, Lot 2 h...
Restricted procedure — pre-qualification required
Deep Portfolio Analysis
Uses:
- Description
- Industries & Services
- Capabilities
- Market & Experience
- Certifications